Sweden’s ambassador to Saudi Arabia visits Riyadh newsroom to strengthen media and cultural ties
Riyadh — Sweden’s Ambassador to Saudi Arabia, Petra Menander, visited a leading media organization in Riyadh to discuss strengthening bilateral relations and exploring opportunities for collaboration in media, culture, and innovation.
The meeting reflected the growing partnership between Sweden and Saudi Arabia, particularly in alignment with Saudi Vision 2030, which focuses on international cooperation, cultural understanding, and knowledge exchange. Both sides emphasized the importance of media as a platform for promoting shared values, mutual awareness, and positive representation between the two nations.
During the visit, Ambassador Menander was presented with a symbolic artwork commemorating the historic milestone of Saudi women being granted the right to drive — a reform that continues to represent empowerment, progress, and equality in the Kingdom. The gesture highlighted the significance of cultural appreciation and mutual respect between the two nations.
Ambassador Menander praised Saudi Arabia’s rapid social and economic transformation and reaffirmed Sweden’s commitment to strengthening cooperation in fields such as renewable energy, education, and technological innovation. She expressed optimism about expanding cultural and academic exchanges that contribute to shared growth and understanding.
The discussion also recognized the growing global visibility of Saudi talent and innovation, particularly in science and technology. Both parties noted that continued collaboration in research and development can enhance the shared pursuit of sustainability, innovation, and excellence.
The ambassador’s visit underscored the importance of media as a bridge for diplomacy and cultural engagement. Both sides agreed that accurate and balanced reporting plays a vital role in fostering trust, promoting dialogue, and deepening international relations.
The visit concluded with an expression of optimism about the future of Swedish-Saudi relations. Both nations remain dedicated to advancing cooperation in media, education, culture, and technology — key pillars supporting a future of mutual respect, shared progress, and global partnership.